Social media is a popular way to attract visitors to a blog, particularly for new bloggers. But not all forms of social media are created equal. While StumbleUpon undoubtedly brings in the greatest number of new visitors, its visitors do not necessarily engage with the blog. Therefore, it may be better to concentrate on niche s

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With del.icio.us, Digg, StumbleUpon & other forms of social media exploding in popularity, it was only a matter of time before the search engines joined the party. So it’s not surprising to hear Yahoo announce that del.icio.us results will soon be incorporated into their search results. But can social media really improve searc

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Social media is a great source of traffic for bloggers. Stumble Upon is a favourite of many due to its ability to send high amounts of traffic to a site in a short space of time. But is Stumble Upon traffic of a lower quality given that users have not explicitly chosen to visit your site? Does the channel surfing nature of Stumble Upon mean t

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Discussion of a remarkable set of test results from a recent Google Adwords search engine marketing campaign. A single campaign parameter change resulted in an 1882% increase in clicks. Interesting findings for anyone involved in search engine or pay-per-click marketing. It's also valuable information for anyone thinking of beginning their f

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