When you think of Coke, what comes to mind? Cold, refreshing, delicious softdrink or something like that right? Now apply that to Britney Spears. 2-3 years ago, Britney’s brand was hot, sexy, pop singer. Today however, Britney’s brand is something altogether different. So what brand are you or more importantly, what do people perceive your br

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For 2008 there are a handful of industries that are emerging in what we could have once called cutting edge, but let’s just call them hot jobs 2008, cutting edge was so last millennium. So for new and hot or at least hot career markets, here’s a short list of what’s in for 2008.

From health care to IT to global economies, there's wide var

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So you’re interviewing for that new sales job? You prepare by researching the company, the industry, the niche market, maybe you even research the person who will be conducting the interview.

You’ve got everything you need.

Read on to learn th

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The sex scandal at Oprah’s school has been making the news today. It’s obviously very sad and disturbing that such a well intentioned effort to help underprivileged kids could now have such a dark cloud hanging over it.

A clip from Oprah’s press

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If a new job is on the horizon in the new year, then you'll likely be needing to update your resume. With this in mind, I am proud to announce to the official launch of Resume Navigator as part of Career Waymark. Resume Navigator takes the guess work out of writing your own resume by providing you with simple question and answer worksheets d

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Do you exercise regularly? Your job search might be the best time to begin this great habit. If you're someone who enjoys feeling good, looking good and most importantly, getting good results all around, you should be working out at least 2-3 times a week for 30-60 minutes at a time. There are almost no down-sides to exercisin

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We all know the angst of preparing for a job interview. You pick out the right suit, tie, etc. You do your research about the company and then you start trying picture what it would be like to work there. Then the actual interview happens and 5 mins in you’ve already decided you’re not sure you want the job anymo

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It's the end of the world as we know it... So sings REM and many of the so-called hiring experts. According to them the Babyboomers will be retiring any minute and there will no one to do their work. However, a recent Manpower survey shows the sky is not yet falling. In fact for Q1 on 2008 hiring is actually down slightly.

Impact? No

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If you’re a job seeker, you’ve probably read eleventy-billion pieces of advice about what you MUST and MUST NOT do in your resumes, cover letters, and interviews.

How can you possibly remember all the rules? You know what? Relax.

No one can remember ALL the rules, and not every rule applies in every situation, anyway. So

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Whether you’ve just begun to look for a new job or have been at it for months, there must be some tools you are using along the way, or that you've used for success in the past. A terrific social media website you used for networking, a book that taught you some key insight, some software without which your resume wouldn't ha

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