In my previous article on techniques of link baiting, i talk about 7 ways you can do to run a successful campaign to draw backlinks from others. One of my suggestion was to do a compilation of resources of things you learn over time, for example 101 things you have learning from blogging which not only will draw in a number of readers but also backlinks to your blog.
In recent months after the success of contest blogger, there are many contest blog around which have slowly emerge and taken the same step as what Phil did. Their niche topic is simple, "You have a contest? Why not let me blog about it and help you spread words!"