Tagging isn't just a tool for usability. A tag cloud is a powerful weapon for search engine optimization. Here is a great article from Search Engine Land that covers the tag basics, and how the use of a tag cloud can improve both usability and SEO. Tag clouds can help improve site engine rankings, and help target long tail keywords. Tag clouds are great SEO Tools because the links are textual and keyword-rich. Tagging is becoming increasingly popular, but for now tags can provide a competitive advantage, both in terms of search engine optimization and user experience.

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