Today I noticed a similarity in two advertising widgets. I am not going to make any assumptions on whether or not one inspired the other, but I just want to make a few observations on the two.

I first heard about the OneYearGoal.com FireBoard back on July 16, 2007 when it was released. Initially I didn’t think much about the widget because I wasn’t into monetization at the time, but the idea seemed quite innovative. FireBoard allows you to pay $1 to get a link under a category labeled, “Featured Sites.”

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