Google Pagerank or PR is a measure of any sites popularity based on Google kept-secret algorithm. The PR is an indication of certain authority to your site. One thing is certain is that your link popularity has the most significant importance in determining your PR. The theory is that the more backlinks you accumulate, the higher your PR is.

How it works is that Google will count how many external and internal links pointing to your site usually your main page and assign a rank from 1-10. The higher the rank, the more authority your site is.

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